MTC terminates N.dollars 2 promotion

WINDHOEK: The N.dollar 2 campaign which ran from December 2014

WINDHOEK: Mobile Telecommunications Limited (MTC) has suspended its N.dollars 2 per 10 megabyte (mb) data per day promotion following an influx of customer complaints.

The campaign which started on 12 December 2014 was aimed at avoiding “nasty charges” from the usage of data bundles.

It was, however, not well received by MTC’s pre-paid users, especially since N.dollars 2 was automatically deducted for using mobile Internet data.

MTC’s Chief Human Capital and Corporate Affairs Officer Tim Ekandjo told a media briefing here on Tuesday that the promotion would be terminated as from 20 January 2015 at 24h00.

As from Wednesday, normal or out-of-bundle rates will apply for users making use of mobile Internet bundles.

This means that customers will be charged 90 cents for out-of-bundle usage and 50 cents if they are roaming on “Aweh” packages.

The three Aweh packages are cost-saving measures for users.

“It is not true that MTC makes more money during the (N.dollars 2) campaign; we are actually losing money,” he said.

Ekandjo said a total of 71 819 customers were charged N.dollars 2 per 10mb on 12 December 2014 and MTC made N.dollars 143 638 profit, while N.dollars 172 366 was made from normal rate charges on data bundles.

He added that the total revenue made during the promotion period was N.dollars 1.5 million but only N.dollars 143 638 was profited from the N.dollars 2 campaign.

Ekandjo also remarked on a Communications Regulatory Authority of Namibia (CRAN) advertorial placed in the local media regarding an investigation that would be conducted on MTC’s N.dollars 2 promotion.

He said he could not understand why CRAN only reacted a month after the campaign started, but would hold discussions with the regulatory authority to discuss the matter.

CRAN stated in its advertorial that the verification of MTC’s billing system and the confirmation that billing is done in accordance with the data utilised by customers has no bearing on the ‘N.dollars 2 for 10mb data per day’ promotion launched by MTC on 12 December 2014 and should therefore, not be interpreted as CRAN’s unconditional approval or support of the aforementioned promotion.

Ekandjo said cancelling the N.dollars 2 promotion was not an admission of guilt and the network providers do not feel they have transgressed.

“Everything in this campaign was in the interest of the customer. Therefore we are simply saying that we are forward-looking and will try to find other ways to accommodate the majority of our customers,” he said.

SOURCE: NAMPA