Independence Avenue Films Launches

Addressing the lack of a movie distribution and film agency company, soon to be launched Independence Avenue Films aims to tackle the challenges faced by Namibian film products in terms of distribution, agency and marketing.

They furthermore want to focus on film related events, as they believe in the need and possibility to establish a cinema culture in Namibia.

In order to introduce themselves, they are inviting all interested members of the Namibian film and arts industry, the wider public and culturally interested people to the launch on 15 April at 19h00 at the Warehouse Theatre (Backstage venue). Entrance is free.

“For us, independence avenue is an ongoing project. Independence was not gained in one day and should be a daily road we travel even today, in order to address social, political or economic challenges. Art is part and parcel of this daily process to reflect and comment on social challenges. Art, and here in particular film, can play a role to reflect and bring society forward. Hence the name Independence Avenue Films,” they said in a press release.

To celebrate the launch of this newly created entity, they present the Namibian premiere of Jean-Pierre Bekolo’s honest and daring film ‘The President’ (CameroonGermany, 2013), and Najat Jellab’s short film ‘The Projectionist’ (Morocco, 2013).

Bekolo’s characteristically stylish and intelligent film ‘The President’ takes a piercing, fictionalised look at current affairs. The film takes shape around activism, but without losing its light touch. It asks questions about the responsibility of those in power. ‘The President’ tries to clear a place for film in the arena of African politics, where truth is sometimes stranger than fiction.

Jellab’s short film ‘The Projectionist’ is a film for the love of cinema and an open call to end the decline of cinemas in Morocco, Africa and the world at large.

Source : The Namibian